Health Care Will Not Reform Itself
Timing is everything. Especially in publishing.
As fate would have it, Health Care Will Not Reform Itself by Kaiser Permanente Chairman & CEO George Halvorson, was published when health care reform was on everyone’s lips.
A spot a on NPR can go a long way. On January 21, 2011, children’s book You Can Count on Monsters, new to the CRC Press collection through their recent A.K. Peters acquisition, was featured on NPR’s Weekend Edition.
Apparently a lot of people were listening to NPR that weekend because it became You Can Count on Monsters quickly became an Amazon bestseller!